Meet The Co-Founders

Building the Movement.  Leading the Legacy.

Shariff JamesCo-FounderMission New Value Group


Shariff James is the Executive Producer of Mission GalaCON and Co-Founder of Mission New Value Group, where he leads initiatives focused on real estate development, business growth, community investment, and generational wealth creation.

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Gary CarrCo-FounderMission New Value Group


Gary Carr is a visionary entrepreneur, conference strategist, and Co-Founder of Mission New Value Group, where he is committed to creating opportunities that inspire leadership, entrepreneurship, and generational wealth through education and collaboration.

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Meet the Executive Leadership Team

Driving the vision, partnerships, strategy, and growth behind Mission GalaCON.

Shariff JamesCo-FounderMission New Value Group


As Executive Producer, he provides the vision and strategic direction that guide the organization's continued growth. His commitment to creating sustainable impact extends beyond the event itself, positioning Mission GalaCON as a year-round movement dedicated to leadership, legacy, and community transformation.

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Lydia PierrePrincipal Ecosystem Strategist & Sponsorship DevelopmentFounder, Pierre Branding Group & LiveLikeVIP®


At Mission GalaCON, Lydia leads sponsorship strategy, corporate partnerships, executive branding, organizational positioning, and long-term growth initiatives. Her vision is helping transform Mission GalaCON from a premier event into a legacy platform that creates lasting opportunities for wealth creation, leadership development, and community advancement.

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Keitha MacielMarketing Lead & StrategistFounder, ACE Marketing AI


Keitha Maciel is a seasoned marketing executive and Founder of ACE Marketing AI, bringing more than two decades of experience in strategic marketing, brand development, customer engagement, and AI-powered growth solutions.
As Marketing Lead for Mission GalaCON, Keitha oversees integrated marketing strategy, audience development, campaign execution, and digital engagement.

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Meet Our Planning Coordinator

The person making sure the moving pieces come together seamlessly.

Kim Nelson-EdwardsPlanning Coordinator


Kim Nelson-Edwards serves as Planning Coordinator for Mission GalaCON, where she manages the operational planning and coordination necessary to bring a large-scale event experience to life.
With a strong background in organization, logistics, and project coordination, Kim ensures that every component of Mission GalaCON is executed with precision and professionalism. She works closely with leadership, vendors, speakers, volunteers, and partners to keep planning efforts aligned and on schedule.
Her dedication to operational excellence allows the leadership team to focus on strategic growth while ensuring every attendee experiences a seamless and memorable event.

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Meet the Conference Programming Team

Curating an unforgettable educational experience featuring industry leaders, innovators, and transformational conversations.

Gary CarrConference Programming Lead


As the Conference Programming Lead for Mission GalaCON, Gary oversees the development of an engaging conference experience that brings together respected industry leaders, real estate professionals, business executives, innovators, and community changemakers. His focus is on curating conversations that provide practical insights, meaningful connections, and actionable strategies that attendees can immediately apply in their businesses, careers, and communities.

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Payton Parkin, M.S.Conference Programming TeamReal Estate, Critical Infrastructure & Community Development


Payton Parkin is a real estate professional and community development leader whose work focuses on infrastructure, economic development, and building resilient communities through strategic investment and collaboration.
As a member of the Mission GalaCON Conference Programming Team, Payton contributes to the design and development of educational programming that explores innovative approaches to real estate, community revitalization, business leadership, and sustainable growth.

Meet the Marketing & Digital Experience Team

Creating the digital presence, storytelling, and audience engagement that brings Mission GalaCON to life.

Shariff JamesExecutive Producer & VisionaryCo-Founder, Mission New Value Group


With a passion for connecting people, ideas, and opportunities, Shariff has built Mission GalaCON into a platform that brings together entrepreneurs, developers, investors, corporate leaders, and community stakeholders to foster education, collaboration, and economic empowerment.

T. Anne WilsonWebsite Designer & Digital ExperienceFounder, The Branding Bag (BRBG)


T. Anne Wilson leads the website development and digital user experience for Mission GalaCON, ensuring the organization's online presence reflects the professionalism, excellence, and vision behind the movement.
Her work serves as the digital foundation supporting the organization's continued growth while helping communicate its story through thoughtful design and user experience.

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BRBG
Meet the Youth Legacy Leadership Team

Empowering the next generation through leadership, financial literacy, mentorship, and real estate education.

Monica FreemanYouth Legacy Leadership


Monica Freeman serves on the leadership team for the Mission GalaCON Youth Legacy Program, helping shape the next generation of leaders through mentorship, education, and community engagement.
She is committed to creating opportunities that expose young people to leadership development, financial literacy, entrepreneurship, and real estate education while encouraging them to become confident contributors within their communities.

Lakisha IrbyYouth Legacy Leadership


Lakisha serves as a member of the Mission GalaCON Youth Legacy Leadership Team, supporting the development and implementation of programs designed to inspire and empower future generations.
Her passion for mentorship, youth engagement, and community leadership helps create meaningful learning experiences centered around financial literacy, leadership development, entrepreneurship, and real estate education.

THE ROOM WHERE IT HAPPENS

Don't Watch the Market
from the Outside

Five hundred of the most serious real estate minds in the country will be in this room. The relationships you build, the deals you make, and the ideas you leave with will define your next chapter. The only question is whether you'll be there.


Mission GalaCON
Presented by Mission New Value Group


Mission GalaCON
Presented by Mission New Value Group

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